Persona 1
Emma Green- Is likely to use facebook because she falls more under the category of the news junkie. Users who visit Facebook regularly to stay updated with news stories, trends, and public discussions. They may follow news outlets or join discussion groups on politics, current events, or social issues.
Why they use Facebook:
To access real-time updates and breaking news from a variety of sources.
To participate in discussions or debates on social or political topics.
They enjoy the platform's role as a public square for diverse perspectives.
Persona 2
Susan Davis- Is most likely to use facebook as a social media platform because she is more known to be a Family-Oriented User these users are often middle-aged adults who are using Facebook to connect with close family members, often for sharing family updates, photos, and important events.
Why they use Facebook:
To stay updated on family news, milestones, and events.
To share personal or family moments (e.g., children’s milestones, family vacations).
They may also use Facebook to participate in family or community groups, especially those focused on parenting or shared interests.
Persona 3
Why they use YouTube:
To relax and unwind by watching movies, TV shows, comedy skits, music videos, and other forms of entertainment.
To stay informed on various topics by watching news, educational videos, or opinion-based content.
They appreciate the variety of content available on the platform, from short clips to long-form documentaries.
Often use YouTube to learn new skills (e.g., DIY tutorials, cooking lessons, tech guides).
Persona 4
Mark Johnson- would mostly use youtube as well because he is more of a learner (Education-Seeker). These users turn to YouTube as a primary source for learning. This group ranges from students and professionals to lifelong learners seeking information on various subjects.
Why they use YouTube:
To watch tutorials, how-to videos, and instructional content on topics ranging from academic subjects to practical skills (e.g., coding, photography, languages, cooking).
They appreciate the platform’s ability to break down complex topics into accessible video formats.
To follow educational channels or creators who offer knowledge and insights into specific fields or hobbies.
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